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Benefits of POC Testing in Healthcare

POC (point of care) testing focusses on tests that aren’t done in a laboratory. Instead, they’re performed near the patient in long-term care or acute care situations. Overall, samples and specimens aren’t sent away to laboratories for processing. Nurses and doctors can use the tests at their disposal to get results and process samples quickly. […]

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How OTT Advertising Companies Can Help You Reach Your Target Customer

Advertising has always been an effective tool to reach potential customers and promote a brand. With the internet taking over our lives and new technologies emerging, Over-the-Top or OTT advertising has become a game-changer in the advertising industry. As traditional TV viewing habits decline, OTT has become an increasingly important platform for reaching out to […]

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